Light emitting polymer technology has many exciting features that make it applicable for a wide range of display markets - from a low information content application like segmented displays, through to full colour video and graphics displays.

Processability: · Flexible substrates possible · Large area coating · Simple construction · Single substrate processing	Patternable: - Define complex light emission patterns  simply - Very high resolution potential - Any pixel shape and size possible
Light Emitting: · No backlight · No colour filter · No polarizers · High contrast · No aperture loss · 180 degree viewing angle	Thin Films: · Allows use of polarisers to give high contrast · Ultra thin construction · Potential plastic substrates
Low voltage: · Battery driven devices · DC drive · <5V activation · No high voltages required	Solid State Devices: · Ruggedness · No open cell · No vacuum
Lightweight: · Portability · Ultra thin materials · Potential system-on-glass structures	Formable Substrates: · Innovative designs for end products · Display shaped to product · Easy manufacturing integration · Continuous coating for manufacture
Fast Switching Speed: · Video display capability · Unaffected by temperature